{"id":48,"date":"2026-09-09T16:29:31","date_gmt":"2026-09-09T16:29:31","guid":{"rendered":"https:\/\/badza.net\/zdravlje\/?p=48"},"modified":"2026-09-09T16:29:32","modified_gmt":"2026-09-09T16:29:32","slug":"kako-se-promenio-nacin-na-koji-biramo-restorane","status":"publish","type":"post","link":"https:\/\/badza.net\/zdravlje\/2026\/09\/09\/kako-se-promenio-nacin-na-koji-biramo-restorane\/","title":{"rendered":"Kako se promenio na\u010din na koji biramo restorane"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Danas restoran \u010desto biramo mnogo pre nego \u0161to pogledamo jelovnik u\u017eivo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fotografija jela na Instagramu, kratak video pripreme hrane, Google pretraga, recenzije, lokacija i izgled sajta postali su deo procesa kroz koji prolazimo pre nego \u0161to odlu\u010dimo gde \u0107emo ru\u010dati, ve\u010derati ili rezervisati sto za neku posebnu priliku.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/marketing-za-restorane.rs\/img\/restoran-drustvene-mreze1.png\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Zbog toga se promenio i marketing restorana. Vi\u0161e nije dovoljno samo povremeno objaviti fotografiju hrane ili pokrenuti oglas. Dru\u0161tvene mre\u017ee mogu da privuku pa\u017enju, Google mo\u017ee da uhvati gosta koji ve\u0107 tra\u017ei restoran, dok sajt i online meni treba da mu pru\u017ee dovoljno informacija da donese odluku.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Posebno je zanimljivo \u0161to razli\u010diti kanali imaju razli\u010dite uloge. Neko \u0107e restoran prvi put videti na Instagramu, a rezervaciju napraviti tek nekoliko dana kasnije nakon Google pretrage. Drugi \u0107e tra\u017eiti konkretno jelo, restoran u odre\u0111enom delu grada ili mesto za proslavu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zbog toga je sve va\u017enije posmatrati \u010ditav put gosta , od prvog kontakta sa restoranom do rezervacije i dolaska.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Detaljnije o tome kako se danas povezuju sadr\u017eaj, Google, dru\u0161tvene mre\u017ee, produkcija i rezervacije mo\u017eete pro\u010ditati u tekstu <a target=\"_blank\" rel=\"noopener\" href=\"https:\/\/zdravlje-sport.com\/2026\/09\/09\/marketing-restorana-kako-do-vise-rezervacija\/?utm_source=chatgpt.com\">Marketing restorana \u2013 kako do vi\u0161e rezervacija<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Za ovaj link bih kao anchor koristio ba\u0161 \u201eMarketing restorana \u2013 kako do vi\u0161e rezervacija\u201c<\/strong>, umesto \u201epro\u010ditajte ovde\u201c. Tako je prirodan u tekstu, a tematski jasno govori Google-u \u0161ta se nalazi na stranici na koju vodi<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Danas restoran \u010desto biramo mnogo pre nego \u0161to pogledamo jelovnik u\u017eivo. Fotografija jela na Instagramu, kratak video pripreme hrane, Google pretraga, recenzije, lokacija i izgled sajta postali su deo procesa kroz koji prolazimo pre nego \u0161to odlu\u010dimo gde \u0107emo ru\u010dati, ve\u010derati ili rezervisati sto za neku posebnu priliku. Zbog toga se promenio i marketing restorana. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":50,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[32,45,46,42,43,44],"class_list":["post-48","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-biznis","tag-agencija-za-digitalni-marketing-beograd","tag-drustvene-mreze-za-restorane","tag-google-oglasavanje","tag-marketing-restorana","tag-restorani","tag-rezervacije-restorana"],"_links":{"self":[{"href":"https:\/\/badza.net\/zdravlje\/wp-json\/wp\/v2\/posts\/48","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/badza.net\/zdravlje\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/badza.net\/zdravlje\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/badza.net\/zdravlje\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/badza.net\/zdravlje\/wp-json\/wp\/v2\/comments?post=48"}],"version-history":[{"count":1,"href":"https:\/\/badza.net\/zdravlje\/wp-json\/wp\/v2\/posts\/48\/revisions"}],"predecessor-version":[{"id":51,"href":"https:\/\/badza.net\/zdravlje\/wp-json\/wp\/v2\/posts\/48\/revisions\/51"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/badza.net\/zdravlje\/wp-json\/wp\/v2\/media\/50"}],"wp:attachment":[{"href":"https:\/\/badza.net\/zdravlje\/wp-json\/wp\/v2\/media?parent=48"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/badza.net\/zdravlje\/wp-json\/wp\/v2\/categories?post=48"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/badza.net\/zdravlje\/wp-json\/wp\/v2\/tags?post=48"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}